Gone are the days when active blog posting was the only requirement necessary to ace in the digital world. But, as of 2022, there are over 600 million blogs on the Internet. You sure do need much more than consistency to stand out in today’s oversaturated industry.
Well, in this post, we will unravel the 7 best tools that every personal blogger needs. Using these tools not only helps improve traffic, double up the revenues, and increase ranks. But it will also lead you to the ultimate success as a professional blogger. Read on!
Best for Project Management
For any blogger, the most challenging tasks are to collect ideas, streamline them, and execute them timely. There are always distractions in the surroundings and even in your mind. Finding absolute focus to prepare these ideas mentally is impossible and, even if you physically jot them down, you lose track of things somewhere along the way.
Well, Trello is an amazing visual work management tool that helps you with these essential chores. Its intuitive design allows you to ideate, plan, organize, and manage work productively. You can use this free tool to create content calendars, to-do lists, idea boards, and much more. It’s also possible to add team members for a collaborative experience.
Best for Content Quality
The quality of the published content on your blog has a direct impact on the reader’s experience. Nobody wants to read a poorly written, grammatically incorrect, and hard-to-understand text. Hence, it’s important to put out better content quality that keeps the blog visitors on-site and reduces bounce rate. Amazingly, there is a dedicated free tool available — Grammarly.
It identifies all grammatical, spelling, structural, tone, and clarity errors in the text. You have to click on the suggested corrections to get perfect, ready-to-publish quality content for your blog. Plus, it’s available as a browser extension so that you can download and receive correction suggestions while typing on WordPress, Google Docs, or Microsoft Word.
Best for Visuals and Photo Editing
It’s a common piece of information that blogs with images receive better monthly traffic than the ones without any visual media. But did you know using images of real events, and things leads to 35% more conversion than stock photos? So, while you can incorporate free or paid stock pictures on your blog, it’s best to capture them yourself. And once you do, make sure to spend some time editing to optimize the images for the web.
You should resize, eradicate flaws, and enhance the overall quality to make the captured pictures visually appealing. For this, we highly recommend a multi-functional photo editor, which offers professional-level editing options and even lets you add watermarks to protect your creativity from unauthorized use. For these purposes, you might want to try photo editing software by AMS software.
Best for Search Engine Optimization
Search engine optimization is the improvement of the content/website such that the search engine (Google) ranks it higher in the results. As a general rule, better SEO leads to higher ranks, traffic, and monthly revenues.
However, to do so, you need to conduct proper keyword research that provides you with highly-searched yet low-competition target phrases. An incredible SEO software suite for this purpose is Ahrefs. It offers advanced analyzing tools to reveal tons of data about the internet that includes; keyword research tool, link builder, rank tracker, competitor analyzer, site audit checker, and much more. So, you cannot only use this tool for keywords but plenty of other important SEO techniques!
Best for Marketing & Promotion
According to a recent 2022 study, there are more than 3.96 billion active social media users worldwide. It means the best place to find potential leads and customers are the social media platforms, such as: Facebook, Instagram, Twitter, and even Pinterest.
You can do so by creating accounts on all of them and sharing your published blogs regularly. However, since posting on multiple platforms every day can be a hectic job, we have found the idealistic tool to handle it.
MailChimp is an automated all-in-one marketing platform that lets you create, schedule, and simultaneously post things on social media accounts. It’s also an effective email marketing service that allows you to create lists, start campaigns, and send automated emails to your blog readers!
Best for Email Subscribers Form
No one enjoys receiving emails about something they do not feel interested in. Plus, some countries prohibit sending marketing emails without receiving people’s consent. Hence, to make your email marketing campaign successful and smooth, you must get visitors to subscribe to your blog.
To do so, you need to set up a persuasive email subscriber’s form. An innovative and easy-to-use program for this is Thrive Leads. It is a paid tool that enables you to create creative and unique email forms, ranging from pop-ups to full-screen lightboxes.
Best for Demographics and Analysis
There is no point in running a personal blog if you don’t have access to performance metrics. Without this valuable insight, you can never know your audience, conversion rate, bounce rate, and other important aspects. Hence, every personal blogger must have Google Analytics in their go-to tools. This trusty-free tool analyzes your website and offers a detailed insight into its performance.
You can learn about best-performing blog posts, the location of visitors, source of traffic, and even the type of gadget used to access your site. Using the data, you can identify the areas that require improvement and work on them. For example, if more people are revisiting your blog on a specific topic, generating relevant content can boost the number of visitors.
Final Thoughts
In a nutshell, the right tools can make personal blogging a lot easier and more convenient. You can cut down the effort on your end and still run a successful blog. However, please note that consistency is no longer the only factor contributing to a blog’s growth. It remains the most important!
