The legal profession is not known for being progressive. For example, if you were looking for a personal injury lawyer in The Hague in the past, you went to a lawyer in the area and you found him through a local advertisement, for example.
How different is this now! If you have been involved in a traffic accident in Utrecht and you are looking for a personal injury lawyer in Utrecht from Letselschadekompas.nl, then you pick up your mobile phone and enter ‘’personal injury lawyer Utrecht’’ at Google. You then expect a lot of personal injury lawyers in Utrecht from which to choose. However, nothing could be further from the truth. At least, if you’re looking in the Netherlands. But how is this possible? Why are personal injury lawyers less involved with Seo and Sea than in other branches and why are the websites of personal injury lawyers in the Netherlands largely old-fashioned and can you as a litigant do little with them?
The Dutch system regarding lawyer fees
If you have been hit by a car as a cyclist or if you have had an industrial accident, there is a good chance that you have suffered injuries from this accident. As a result, you suffer damage, such as wage damage in the event of disability and medical costs such as the costs of the physiotherapist or psychologist.
In most countries you must pay a personal injury lawyer yourself. In several European countries, you can receive an amount from the government, but the majority of the costs of legal assistance are for your own account. This is only different in the Netherlands.
If you have a traffic accident, industrial accident, or dog bite in the Netherlands, you can claim the help of a personal injury lawyer free of charge. The Dutch Civil Code states that the costs involved in determining liability and calculating the damage fall under the damage of the injured party. In other words, the costs of a personal injury lawyer, personal injury lawyer or personal injury agency are eligible for reimbursement by the other party. Because most people are insured against liability, the costs of legal assistance are paid by the insurer. For example, all motor vehicles in the Netherlands are compulsorily insured against liability.
With SEO and Ads entrepreneurs beat the legal profession
Dutch law does not state that there is a right to a free personal injury lawyer, but that the costs of legal assistance are part of the costs. This means that every representative must be paid. So not only a personal injury lawyer from The Hague, but also a personal injury lawyer or a personal injury agency.
Entrepreneurs with a lot of knowledge about SEO and SEA saw an opportunity and started a personal injury agency with only 1 goal, to make money. Because they know a lot about internet marketing, these entrepreneurs used Google advertising campaigns and link building to ensure that they came high in the Google search results if you searched for “personal injury lawyer Utrecht” or personal injury lawyer.
Personal injury lawyers have less knowledge of internet marketing and therefore do not conduct expensive advertising campaigns. The result is that personal injury lawyers are less or no longer findable for victims of a traffic accident, industrial accident, or dog bite.
There are now several law firms that are involved in Seo and Sea, but whether they can still catch up is very much the question. Time will tell.
