Whether you are a social media manager or a travel blogger, having an active presence across all your social media handles is critical to the success of your business. Instagram is among the hottest and most-used social media platforms out
Read More
Unleash Your Inner Graphic Designer with Adobe Spark
There’s nothing like a good photo or video to bring stories to life. Whether it’s a blog post, a simple quote, or a social media shout out, they are made more special with visual content. It’s no wonder people keep
Read More
Being Active on Social Media without Going Crazy: Here’s What it Takes
Social media is absolutely paramount for the development of a brand and an audience, whether you’re doing it for personal or professional reasons. Social media management, however, is far from an easy task. With so many specifics and options out
Read More
How to Improve Your Online Presence With SEO
When you think of SEO, you may cringe a little bit. You may not be using it as a core strategy in your digital marketing department or you may have not taken the time to fully understand SEO. Whatever the
Read More
9 Types of Videos to Reach Your Marketing Objective
If you’re in the marketing business, you’ve probably already read about the advantages of video content as part of a marketing plan. Videos have amazing reach and engagement rates that can help you optimize your budget (check out this latest
Read More
Branding on Social Media – Fastest Path to Public Recognition
Business owners can put a lot of sweat into business development: coming up with unique ideas, and turning them into value. However, without a strong brand, you won’t be remembered by the public. People need to know about you in
Read More
5 Things You Need to Know About Effective Social Media Writing
Time people spend on social media is growing year after year. Social networks are no longer just used for interaction with friends and family. It is also a major source of income for businesses, and a place for marketers to
Read More
How to Create a Social Media Marketing Plan for the First Time
If it’s the first time you’ve ever created a social media marketing plan, you may feel quite intimidated. You have seen that it works for others, and you know you need to develop one yourself, but you are not sure
Read More